In marketing wars, the party that frames the terms of the debate almost always wins. And the early abortion marketers brilliantly succeeded in doing exactly that – diverting attention away from the core issues of exactly what abortion does to both the unborn child and the mother, and focusing the debate instead on a newly created issue: "choice." No longer was the morality of killing the unborn at issue, but rather, "who decides."
The original abortion-rights slogans from the early '70s – they remain virtual articles of faith and rallying cries of the "pro-choice" movement to this day – were "Freedom of choice" and "Women must have control over their own bodies."
"I remember laughing when we made those slogans up," recalls Bernard Nathanson, M.D., co-founder of pro-abortion vanguard group NARAL, reminiscing about the early days of the abortion-rights movement in the late '60s and early '70s. "We were looking for some sexy, catchy slogans to capture public opinion. They were very cynical slogans then, just as all of these slogans today are very, very cynical."
Besides having served as chairman of the executive committee of NARAL – originally, the National Association for the Repeal of Abortion Laws, and later renamed the National Abortion and Reproductive Rights Action League – as well as its medical committee, Nathanson was one of the principal architects and strategists of the abortion movement in the United States. He tells an astonishing story.
The "facts" they used were anything but. According to Nathanson:
"Repeating the big lie often enough convinces the public. The number of women dying from illegal abortions was around 200-250 annually. The figure we constantly fed to the media was 10,000. These false figures took root in the consciousness of Americans, convincing many that we needed to crack the abortion law.
"Another myth we fed to the public through the media was that legalizing abortion would only mean that the abortions taking place illegally would then be done legally. In fact, of course, abortion is now being used as a primary method of birth control in the U.S. and the annual number of abortions has increased by 1,500 percent since legalization."
NARAL's brilliantly deceitful marketing campaign, bolstered by fraudulent "research," was uncannily successful. In New York, the law outlawing abortion had been on the books for 140 years. "In two years of work, we at NARAL struck that law down," says Nathanson. "We lobbied the legislature, we captured the media, we spent money on public relations ... Our first year's budget was $7,500. Of that, $5,000 was allotted to a public relations firm to persuade the media of the correctness of our position. That was in 1969."
New York immediately became the abortion capital for the eastern half of the United States.
The article goes on to detail the grisly truth about abortion procedures that the pro-chioce sloganeers do not want you to know. You can read the rest of it here (WARNING: some of this is not easy reading).
H/T: Michelle Malkin
The Silent Scream: At this site you can see the video NARRAL doesn't want you to see (WARNING: graphic).